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The Seo And Visitor Value Of Structured Internal Blog Links



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By : Allington F Weedenly    9 or more times read
Submitted 2011-08-17 00:00:00
There is no getting around the need for the type of link structure on your blog that helps your visitors and the search engines. You can easily verify this by studying the most powerful blogs and see how well organized their links are on their site. Let's find out in the article below on how you too create internal links that matter.

Link to Related Posts: In simple terms, when you link to related posts on your blog, you'll be able to help your readers discover content they might be interested in and provide an effective way to navigate through your blog. If a reader likes one of your articles, it is likely they will want to read more on the same topic, which is why you shouldn't overlook this aspect. It's a great way to establish more internal links within your blog. You have the choice of creating the links manually, below your article, or you can use a plugin that will make it all automatic. No matter how you decide to do it, one thing is for certain and that is that creating links to posts that are related will help you easily increase the number of page views your blog receives while you also provide fodder for the search engines. When you're creating internal links on your blog, don't ignore the importance of having the right anchor text linking your pages on your blog. Hopefully you will do all the right things from an usability standpoint so your site is a win-win. Avoid using generic anchor text because that is just wasted opportunity to add internal linking relevance. What you will have to do is optimize your anchor text according to your keywords for on-page optimization. Try using anchor text that contains a strong call to action that specifically directs the users to take action.

Article Series: If you want to quickly increase the number of internal links on your blog, an effective way to do this is to create and post series of articles. When you publish the first part of the series, you'll naturally be interlinking it with the second part and so on. You don't have to specially work on creating a series out of scratch, simply break down a long post into shorter posts and there you have it - a series you can deliver to your readers over a period of time.

Your clickthrough rate from RSS subscribers will improve significantly if you place some internal links in the first few paragraphs of your posts. Your goal as a blogger should be to provide valuable content, good navigation and an organized blog. Every last link in your blog should help your users reach more relevant and useful articles.
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